Tag Archives: marketing

A Daily Mail fake (Rousse)

While everyone else was taking a siesta, WB’s new husband Richard cosied up to me on the sofa and confessed that he worked for the Daily Mail. He explained that he had held the post of Marketing Director for the … Continue reading

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Novel marketing ploy from Nandos (Rousse)

When I returned to my cabin mid-morning I found two members of staff still there, tidying up the bedroom and cleaning the bathroom. They hurried away, indicating in broken English that they would come back later. It was only when … Continue reading

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Adele: opening keynote singer (Rousse)

The conference delegates turned to face the runway in the centre of the room. I followed their gaze to the plump woman with a microphone in her hand. How exciting that Adele was the keynote singer! Although I barely knew … Continue reading

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Special services for ladies of a certain age (Rousse)

JTX and his partner set up a business to deliver special services to ladies of a certain age. I was astonished (yet delighted) that a couple of gay guys would be so expert in their new metier. My only criticism … Continue reading

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Estate agent lies (Rousse)

The kitchen in our new flat was long, skinny, and crumbly. The light fittings would have to go, new power points were needed so that we could move the appliances in from the middle of the room to positions flush … Continue reading

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An unwelcome Christian

On a Sunday morning I found XY lying in a bed at my flat. He was there because Mansfield Church was fully booked. I could hardly bear to be in his company and wondered out loud how long we would … Continue reading

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CPD trainer at Edinburgh University struggles with workload, Apple iOS7, and an unwelcome photograph (Rousse)

SR came out of retirement solely to summon JB and me to a meeting. He passed on a message that our colleagues thought that we were slackers. It was high time that the pair of us made a serious effort … Continue reading

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Here we go round the Mulberry bush – with an image problem to address (Rousse)

I knew very little about marketing yet had been co-opted onto the national committee of a professional body to help sort out its image “problem”. I agreed to meet the two young members of male staff who had summoned me … Continue reading

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Rousse’s winning merger marketing plan

I had been invited to participate in a competition to develop marketing materials to publicise the recent merger of two firms. We worked in groups of three. I was partnered with MJ and AC. If only I hadn’t given my … Continue reading

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Nick Hewer waves off candidate for china restoration and robot building roles (Rousse)

I grabbed my iPhone and camera and made a dash to board the ferry back to the mainland. When Nick Hewer (Lord’s Sugar’s advisor on The Apprentice) told me that I had left my pink notebook behind I said to … Continue reading

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